Not a direct sponsor of the World Cup, but an online groundbreaker, inspiring the Facebook platform The Chance to complement its Write The Future tv campaigns, fronted by ex-Arsenal manager Arsene Wenger, inviting 13-18yo 'ballers to fill their walls and get scouted to win a pro contract at the Nike Academy. Additional campaigns for Nike athletes, Inside The Pro, Manchester United's, Code Red, and Elite apparel.
Naming • Content • Scriptwriting